Triple Play Bundles

Mmmm. That feels good to say, doesn’t it? Triple Pack. What? There’s a quad? Oh my! Quad Pack…mmm, even better. Some people are skeptical of mergers. They must not appreciate the finer words in life. Thanks to mergers, Cingular-ATT-SBC now offers the Quad Pack. A four-headed frenzy of landline, cell, satellite, and Internet fun. Verizon also has one, but they “never stop working,” and must have been too busy doing real work to come up with a good name. They call their bundle, Verizon Freedom All. Boring! At least it’s descriptive. The Verizon bundle does not save customers any money. However, it does free them from the tyranny of separate billing. Thank you, noble protectors of Verizon. Cingular’s bundle is no better. Through our research, we found that a bundle can actually cost more than buying each component separately. This happens because bundles force plans on customers that they may not otherwise purchase. For example, a customer may save $10 on the cell plan but pay $25 more for the local/long distance component of the bundle than they would have if bought separately.